Free publicity for your business
If you’re running a business, you know how difficult it can be to get the word out about your products and services. After all, there are millions of competitors also trying to attract attention, so you need to find some way to separate yourself from the pack. That’s where free publicity comes in! Getting your name out there through media coverage like newspaper articles and blog posts will help you reach potential customers and gain awareness of your brand in the marketplace.
Press coverage
If you’re running a business, you know how difficult it can be to get the word out about your products and services. After all, there are millions of competitors also trying to attract attention, so you need to find some way to separate yourself from the pack. That’s where free publicity comes in! Getting your name out there through media coverage like newspaper articles and blog posts will help you reach potential customers and gain awareness of your brand in the marketplace.
Blog reviews
If you get a lot of traffic to your website, consider offering free product/service reviews to local news outlets, such as newspapers and blogs. You’ll get free publicity for your business and gain some valuable links (though make sure you follow Google’s guidelines on building quality links). For example, if you sell educational products online, give away one or two of your textbooks and write an honest review in exchange for a backlink from a newspaper website.
Email marketing
When you’re getting started, free publicity is a great way to spread awareness of your business. Email marketing is also one of the cheapest and most reliable forms of direct marketing out there, so start building your list with giveaways and contests. Word-of-mouth is still one of (if not) THE best ways to get more traffic, leads, and sales—so make sure you take advantage of it!
